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Welcome to Media Trends 2015: Power and Media: Ownership, Sponsorship, Censorship
A conference hosted by Webster Vienna Private University 10-12 September, 2015

We have lined up a diverse group of academics, media professionals, IGO and NGO representatives and students to critically analyze:

  • All aspects of overt and covert control of communication
  • Concentration of ownership
  • Advertiser, commercial, financial and political influences
  • Agenda-setting, framing, technological and organizational constraints
  • Media empowerment

Click here for conference panels, full abstracts and biographies
Click here for the extended call for papers

We look forward to seeing you in Vienna!

The Media Trends 2015 Organizing Committee

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Saturday, September 12 • 11:00am - 12:15pm
Communication Theory, Ethics and Law

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Duffy: Kennesaw State University, Georgia, USA
A look at global norms surrounding media law: While definitions of free expression can vary widely from country to country, judiciaries and other bodies agree on many areas regarding the regulation of speech and the media. This talk will explore the emerging “global norms” that can be found by surveying the legal environment in many nations, particularly those that value good journalism and robust free speech. These global norms are particularly recognized by agencies inside the United Nations and the rulings of International Regional Courts such as the Inter-American Court of Human Rights, the European Court of Human Rights and the African Court of Human and Peoples’ Rights.

Ferreira: Polytechnic Institute of Viseu, Portugal
Marketing strategies of political engagement: Aristotle's Rhetoric is an important legacy to this field of study because the philosopher presents a definition of rhetoric, its object and how the speaker should argue to effectively reach an audience. We begin with a reference to the concept of ethos because we understand that this is no more than the character or profile that shows while the speaker utters his speech and that, in our view, corresponds to the image that the speaker/political entity broadcasts. We will focus on the upgrading of political discourse, subjected to grammar specific language of the media and their aesthetic standards, generating - and asking - new skills of politicians, such as knowledge about the target, good appearance and image management but also about anything that concerns audiences in order to create engagement.

Rodriguez-Amat: Sheffield Hallam University, UK
Phatic rules: From communicative contents to spaces of interaction:
 Cloud and data enclosures, ubiquitous computing, software and social networking sites, interface and mobile research, geolocated media or information and big data are concepts that do not go easily together. They coincide under timely coordinates but seem to refer to disperse aspects of a complex environment of technological developments. However, these areas can all be understood as symptoms of a fundamental epistemological shift that opens a discussion on ownership, legitimacy, governance and power.  This paper explores the diverse facets of available literature and identifies the theoretical and empirical frames from which this field can be explored. The intention is to elaborate a conceptual map that deals with the extension of what seems to be a major epistemological and theoretical communicative shift in the governance of media-information.

Moderator: Anthony Löwstedt


Matt J. Duffy

Professor, Kennesaw State University
Dr. Matt J. Duffy studies international media law with a focus on the global norms that balance legitimate regulation of speech with protections for free expression. Duffy is the author of the book "Media Laws in the United Arab Emirates" and his legal analysis of Arabian Gulf communication regulations was published in the Berkeley Journal of Middle Eastern and Islamic Law. He serves on the board of directors of the Arab-US Association for... Read More →
avatar for Ivone Ferreira

Ivone Ferreira

Adjunct Professor, Polytechnic Institute of Viseu, Portugal
Dr. Ivone Ferreira is Coordinator of the 1st cycle in Social Communication at the Polytechnic Institute of Viseu, Portugal. With a Ph.D. in Communication Sciences on TV advertising, Ivone Ferreira teaches in the fields of advertising and marketing.
avatar for Joan Ramon Rodriguez-Amat

Joan Ramon Rodriguez-Amat

Lecturer, Sheffield Hallam University
Dr. Joan Ramon Rodriguez-Amat is Lecturer at Sheffield Hallam University. He was previously Assistant Professor at the Institut für Publizistik- und Kommunikationswissenschaft (University of Vienna) after having been full time teacher and researcher at the University of Vic (Barcelona, Spain). His research focuses on the governance of communicative spaces understood as the intersection between cultural and social practices, technology and... Read More →

Saturday September 12, 2015 11:00am - 12:15pm

Attendees (9)